Bharti Airtel Partners with Apple to Enhance Entertainment Offerings
In the latest development which is a major step towards enhancing the digital entertainment for its consumers, Airtel has signed a new agreement with Apple. This partnership would make Airtel’s Indian customers enjoy a range of services from Apple TV+ and Apple Music since it is the first of its kind for the telecommunications firm.
From the later half of this year, viewers who subscribe to Airtel Xstream can seek Apple TV+ content with the help of Wi-fi and postpaid connection, at a ‘premium’ price. This integration a great boost to Airtel streaming service especially in offering quality contents from across the world, making it a one-stop shop for content. For the music perspective, the Wynk Premium subscribers shall be able to enjoy Apple Music that comprises of global and Indian music collection, playlists, synchronized lyrics, lossless sound, and Spatial Audio.
The partnership shows Airtel’s dedication to improving the customers’ experience by providing quality content with Apple’s aim of providing the best entertainment across the world. This partnership does not only enhanced the availability of content for Airtel’s subscriber but also a strong synergy between two of the leading players in the telecoms and technology market.
People of India are demanding quality and diverse digital content and as the competition is rising Airtel has aligned itself with Apple to fulfill those demands. He thereby plans to unlock a lot of value to Airtel premium services, which is always an advantage for content conscious users in the country.